Posts in category

ISVs


Often times, one of the biggest challenges for small-to-medium sized business as it relates to digital marketing is finding affordable and effective tools to help execute, deliver, and measure marketing initiatives. In response to this issue, we’ve put together a guide to inexpensive and free digital marketing tools. For any given marketing activity (website analytics, …

Infographic Feature List

Thanks to a market survey conducted in partnership with Dev Pro Journal, we’ve been able to gather data around ISV marketing trends and demographics. Specifically, we polled BlueStar’s ISV Connect community to get a picture of how software companies who operate in and around the channel approach marketing. ISV Connect is a community created and nurtured by …