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Channel Trends


Most fast food and fast casual restaurant chains have embraced the digitalization of their business, from touch-screen POS systems to digital menu boards and some self-service stations. It’s the evolution of the dining and customer service experience that tech-savvy customers demand. For franchises, smaller operations and casual dining that haven’t made the leap, here are …

Remember the days when cold calling and print advertising were the only viable options for finding new leads? The internet has changed the way that businesses market their product and services. While it is ultra-competitive, most companies have found ways to leverage the internet and drive sales leads into their organization. A majority of these …

Concerns over data collection, protection, and usage are top of mind in today’s business world. The internet only becomes more central to how we live which means more and more of our data is made available to others – especially corporations. But this data isn’t always used ethically or protected appropriately. This puts consumers at …

While many AIDC resellers are accomplished at selling barcode, RFID and mobility solutions inside the four walls of the warehouse, there is also a vast opportunity to sell solutions in the growing field service market. Markets and Markets projects the global field service management market will grow from $2.56 billion in 2018 to $5.08 billion …

Pop-up retail—sometimes called ‘flash retail’— isn’t new, but it is a ‘secret weapon’ that small business owners use to get their product out into the world, and into the hands of their customers. In the pop-world, business owners find a venue like a coffee shop, book store, craft fair, or farmer’s market, then set up …

Now that we are most of the way through 2017, let’s focus on the trends of point of sale in the first half of the year. Most of the trends have carried over from last year but, they have grown or expanded into more complex solutions. According to Stephen Bergerson of RSPA, in the retail and …

“If the world comes to an end, I want to be in Cincinnati. Everything comes there ten years later.” Those are famous words by Mark Twain and, sometimes, marketing in the channel can be very similar. Practices and techniques that have been around for years in other industries are just now starting to make their …

Every year, there are new trends to examine, new ideas to entertain, and fresh perspectives that can affect your business. Some of these trends may be small blips – a speed bump to weather, but nothing more. Some may be slowly changing the entire infrastructure of your industry. Regardless of these trends, it’s always important …

There are many names for IoT (Internet of Things). Terms such as IoE (Internet of Everything), Machine-to-Machine (M2M), ubiquitous computing, pervasive computing, smart services, and Industrial Internet are all used to describe the network of physical objects embedded with software and other smart programs that enable the collection and exchange of data. One of the …

  In recent years, the rise of ecommerce and online shopping has had business-owners reevaluating the value of their brick and mortar locations. Over time, many companies have transitioned their online commerce options to compete with companies like Amazon. However, with the rise of online shopping and its popularity with the general public has come …