Concerns over data collection, protection, and usage are top of mind in today’s business world. The internet only becomes more central to how we live which means more and more of our data is made available to others – especially corporations. But this data isn’t always used ethically or protected appropriately. This puts consumers at …

While many AIDC resellers are accomplished at selling barcode, RFID and mobility solutions inside the four walls of the warehouse, there is also a vast opportunity to sell solutions in the growing field service market. Markets and Markets projects the global field service management market will grow from $2.56 billion in 2018 to $5.08 billion …

While few would question that mobile POS is an inevitable future for POS systems in an increasingly wireless and IoT-friendly world, actual adoption of the technology has been behind expectations. A recent study by HP indicates that only three percent of enterprise merchants have fully signed on to mPOS deployment, but 86 percent are planning …

Relationships between hardware and software vendors are the key to creating holistic, well-built solutions for customers. If the software is carefully created to perform a task for end-users, it must do it well, quickly, and with an enjoyable user interface and experience. If you’ve put tons of effort into crafting the best software solution for …

It wasn’t long ago when purpose-built hardware was the only consideration for companies looking for mobile computers. But that all changed rapidly when consumer-grade smartphones became a viable option as a mobile computer in the enterprise world. For a moment, it seemed that the original enterprise mobile computers would be completely replaced by consumer devices …

NOTE: This is Part II of a two-part series. If you missed Part I, you can find it here.   Selling services along with hardware is a good way to increase margin on a sale and to differentiate your solutions with added value. Zebra Technologies has designed specialized services which partners can leverage to increase …

Last quarter, we revealed the results of a survey that showed us how ISVs perceive and execute marketing plans within their companies. It was fairly telling, and gave us a glimpse into how much these companies feel challenged and let down by marketing techniques. However, one of the biggest takeaways from this data was that …

Paper media can be a complicated world to understand, but for those who can dive in and learn the details of the products available, it can also provide high margins and easy sales. If you’re a reseller, and you don’t have a model for selling paper media to accompany your printers, you’re missing out on …

Today’s POS resellers have had some unexpected hurdles to jump in the past few years, to compete with a multitude of free POS models and peripherals have appeared. These free models have their drawbacks, but end-users are still seizing the opportunity to get their hands on free software or hardware bundles, cutting into your profits …

Radio frequency identification (RFID) isn’t new, but it’s still a new application for many different verticals across the channel. While some businesses have been eager and interested to adopt the technology, it has overall been a difficult sell for many other end-users. Encouraging customers to buy into a new technology is always a challenge, but …