Why You Should Provide a Comprehensive Indoor Locationing Solution for the Retail Environment As a retail solutions provider, you know your clients are searching for ways to enhance the customer experiences they provide. They are turning to you for solutions that can help them personalize shopping experiences and make relevant offers to customers. They also …

  BlueStar’s 2016 Innovative Solutions Tour is taking the channel by storm. With more vendors than any other BlueStar roadshow, this leg of the VARTECH Educational Series offers events full of professional engagement, networking, education and fun. With six shows planned in the U.S. and three shows in Canada, BlueStar’s 2016 Innovative Solutions Tour will …

  Barcodes are nearly everywhere – they’re used in every industry for a multitude of purposes, from shipping to inventory and asset tracking. There’s a reason for this: they’re an extremely effective method for accomplishing many different tasks for both consumers and companies. But not all barcodes are created equal, and keeping your clients up …

Co-contributor: Jim Schaffer The next pitch you make to a merchant, take a moment to consider whether their business space could benefit from adding digital signage. When you prepare your sales pitch for their other solutions, like POS, add in time for additional attention to pitching digital signage as an extra service. As you walk …

  About: Jolly Technologies, established in 2000, strives to achieve success through high quality, innovative products and services. With a customer base of more than 20,000 in more than 120 countries worldwide, Jolly works to produce the best in ID badging, asset tracking, and visitor management solutions. They provide services for a multitude of verticals, …

  The hospitality sector, like other industries, has been challenged with the task of evolving technologically in a rapidly changing world filled with more demands than obvious solutions. With millennials becoming a fast-growing consumer within the hospitality sector and technology continuing to become a focal point for customer interactions, there is a need to stay …

  Mobile commerce is no longer a commodity for retailers and businesses to utilize to set themselves apart – it’s the standard. E-commerce has evolved rapidly since it exploded onto the scene with the arrival of sites like eBay and Amazon in the mid-90s. First, consumers sat comfortably in their home and enjoyed the freedom …

  With the ever-growing popularity of mobile devices and consumers’ desire to have information at their finger tips, the retail industry has embraced e-commerce as the future of retail. Even so, brick and mortar locations continue to play an important role in the success of retail establishments. Instead of abandoning physical stores, this shift has …

  Contributing Writer: Angela Feeney Business-owners are always looking for new ways to improve their company’s bottom line. One way to achieve growth that businesses either overlook or do not consider strategically is to manage their brand as an asset. Typically, the concept of branding is regarded in terms of trademarks, logos, and taglines. Although …

BlueStar is proud to announce Intel’s Technology Provider (ITP) Partner Program. This rewards-based program provides partners with exclusive benefits, an exciting reward system and the chance to win prizes. Currently, BlueStar is partnering with Intel to bring added perks to this program. Register through the BlueStar website to get in on an extra drawing for …